Report writing is a terrific way to turn your words into money. Reports are shorter
in length and therefore require less time to create. So you can go from concept to completed product in a fraction
of the time it would typically take you to write a book.
Think Of It As One Chapter
I tend to think of a report as being similar to a single book chapter.
It could be 10, 20, 30 pages, or more in length -- no hard and fast rules regarding the number of words or pages
apply. Usually a report covers a specific subtopic, much like a chapter. Or it can act as an introduction to the
subject matter, something a book would examine in much greater detail.
For many beginning writers, information product producers or internet marketers,
writing a book or creating a high-priced info product can be a daunting task. In reality, it's nothing but a
step-by-step procedure with a lot of incremental actions. A report might only involve one tenth or one twentieth
the work that a full-fledged book or info product does. So a report is a great way to get started in the business
of self-publishing, or to break into any niche for that matter.
Expressway To Income
Reports are super fast and easy to create. You can map out your content
in a matter of minutes. Once you've gotten clear on your direction and focus, you can crank out a report in a
matter of hours. What this means is that you could begin with a simple idea in the morning and have it up for sale
by the time the evening rolls around. With effective marketing in place, you could even start generating sales
immediately. Reports get you up and running, so you can earn money quickly and easily.
Testing New Markets Is Easy
Another huge advantage in writing reports is that it enables you to
quickly set foot in a market niche and test the waters. Within days you could gather factual data; key information
that no amount of guesswork can equal. When you tap into a red hot market, you'll know right away. You can then
develop additional products for the same market. But by getting started with a report, you're generating income
from day one.
Start With The End In
During the planning stage of your report, it's a good idea to have an idea as to the
approximate length you want the finished product to be. Would 10 pages be enough? How about 20 pages? Or, do you
get a sense that you need more in order to do justice to the subject matter?
It's always your choice how much content to include. Larger, "beefier" reports tend
to fetch higher prices, although that's not always the case. In fact with rare, high-value information, sellers in
some markets can get top dollar for only a few pages. I've heard of buyers paying as much as $500 for a couple of
pages of text.
It's important to stick to the key information and avoid filler material just to
stretch it out. Report buyers want the facts and they want those facts fast. But if you have lots of important
details to include, you might need a whole lot more space. It's always best to get a handle on this from the get go
so you know what's in store when you launch into your writing mode.
How To Come Up With An On-Target Title In
Create a working title for your report. The easiest method I've found to do this is
to begin with the words "How To" and simply fill in the blank. You can easily modify your title after, but using
the "How To" technique will help you get started immediately. Here are a few examples...
How To Prepare Delicious Gourmet Meals At Home How To Raise Confident and Happy Children How To Lose 25 Pounds in The Next 25 Days and Keep it Off Forever How To See The World and Get Paid For Sharing Your Stories How To Do Your Own Home Painting and Save a Thousand Dollars or More
If you wanted to write about cooking, for example, that's a huge subject. Choosing a
specific title helps narrow your focus into a more manageable size. "How To Prepare Delicious Gourmet Meals At
Home" is a broad subject area, so further refinement would be a good idea. "How To Prepare Delicious Gourmet Meals
At Home From Simple, Inexpensive Ingredients Found In Every Pantry" adds specificity and appeal at the same time.
Narrow down your subject and you direct your thinking in a clearly-defined channel.
Now that you have your direction figured out, it's time to brainstorm major
subtopics. If you know your subject well, this should only take you a minute or two. Here's where you begin to
flesh out your content. Just jot down as many subtopics as you can over the next 3-5 minutes. Think in terms of
keywords that are related to your subject. Another technique is to imagine the steps involved in the process you're
about to teach. You can simply label each step and use these as your subtopics.
Fill In The Blanks
When you go to write the report, simply take each subtopic and fill in the blanks.
How far you go depends on the amount of content you want to create. You could write half a page or even a couple of
pages on each subtopic.
Review your list of keywords or potential subtopics. Underline the essential ones.
Recast and reconsider some of the others. Perhaps a different angle would shed new light on an important area.
Rearrange your list to suit. What you want to do at this point is arrange your subtopics in some kind of logical
order. The overriding benefit of logical arrangement is that it will help you write in a way your readers will
What you now have is your basic outline. You can take it and run with it and bang out
a short report quickly if you want. Or, you may choose to break down each subtopic into a few keywords or important
points. Either approach can work. It's really a matter of personal preference. If you're anticipating a longer
report, I suggest spending more time on your outline to include more specific details.
Now you're ready to write. With your mind map and/or outline, you have the structure,
the basic framework of your report right in front of you. Now it's just a matter of sharing information in your own
words. Start with what you know best and then move onto the other sections.
What's the fastest way to turn your words into money? Simply write and self-publish a
special report. Report writing is quick and easy, once you understand these basics. Want to test a new market niche
in as little time as humanly possible? Create a report and make it available to the market.